The California gold rush of the mid 1800’s was certainly a bustling time. Word spread quickly with the discovery of gold nuggets, and gold seekers by the thousands rushed in, expecting to amass their fortunes.

Ironically, the gold rush didn’t make many gold chasers rich. Fact is, a good percentage of them died from violence and disease. It was the infrastructure entrepreneurs who really flourished. Practical-minded visionaries saw the opportunities in building and supporting miners who passed through in their quest for fortune. These were the innovators who built lumbermills, ran hotels and diners, created stores that sold goods and provisions, and provided the picks, axes, and shovels for the laborious work.

Cybersecurity Innovators win the Digital Gold Rush

The Internet and the security technologies developed around it, created their own kind of “gold rush” fever. However, many of you may recall, the Internet had a major bubble in the early 2000’s. The fallout from the Internet bubble laid thousands of Internet businesses to waste. Yet, as with the gold rush, those who stayed afloat and flourished were companies that provided the security and network infrastructure to support the digital businesses.

Today, the Internet runs all, or at least part of, virtually every digitally-enabled business throughout the world. The Internet has become integral for consumer devices, business communications, commerce, information sharing and collaboration. Just as California benefited, prospered and grew from that initial gold rush, the Internet boom of the early 1990’s continues to grow exponentially.

Multi-layered – the modern security tools of the trade

Identity access management, endpoint security, zero trust network access, and deception technology are the essential solutions for today’s digital business infrastructure. Multi-layered security is the driving force enabling enterprise IT and security teams with simplified, automated, and scalable security controls over digital assets, to detect, respond and mitigate events.

Imagine if you will, if those early gold miners had automation technology that could quickly excavate a million times more gold than doing it manually. That is essentially what multi-layered security technologies do for IT and security operations. Using automation and business policies to make systems applications, and data more secure, identity and endpoint security solutions ensure only those with authorized access and the right privileges are able to access and use them.

Today, business networks rely heavily upon secure access to applications and services. If unauthorized users gain access to user credentials and privileged accounts, businesses become vulnerable to stolen and manipulated data. This can lead to business disruption and regulatory compliance violations, with potential fines, lost business, and brand erosion.

Privileged access management, or PAM, automates the management of privileged accounts, which are foundational infrastructure for IT. Protecting privileged accounts is critical, as they are the first thing hackers look for when they target systems. Once in, they can move laterally across the organization, gaining access to whatever they want.

Our modern-day “gold seekers” know the advantages and value that multi-layered security solutions are capable of delivering. They realize how these solutions reduce risk, to allow only the right users to seamlessly and securely access their digital assets.

Multi-layered security is the gold standard

Modern security solutions secure data, applications and systems across the distributed enterprise. This simplifies management for user credentials, privileged accounts, and digital assets. Multi-layered security, when properly planned and deployed, reduces risk, unifies business policies, conforms with regulatory compliance, and increases business agility. Costs are lowered, by providing a more efficient cybersecurity architecture that fulfills business initiatives. Through leveraging business policies, and enabling application integration with automated management, these solutions secure and protect access to business assets, while reducing business risk. Business continuity is enabled for all, including remote workforce, contractors, and customers.

Multi-layered security, when built into a unified platform, provides an automated policy-based framework that is propagated throughout the enterprise network, across home offices, branches, on-premises data centers, and multi-clouds/SaaS. All of this can be monitored and managed through a single-pane-of-glass dashboard. IT gains visibility and insights into systems, applications, devices, users, clouds, and networks, to ensure adherence to their secure access policies, while enabling a quality user experience.

Having an integrated multi-layered security posture is the gold standard that enables enterprises on their digital transformation journey. It empowers IT with a security platform that helps lower costs, achieve operational flexibility, and possess the security controls necessary to protect digital assets.

CEO at

David Schiffer is RevBits’ Chief Executive Officer. David Schiffer’s career spans several decades of mathematics and computer science endeavors. He began his career in both technology and international business, after earning two Master’s Degrees in Math and Computer Science. David is the Co-Founder of two technology companies. Prior to co-founding RevBits, he was the Founder and CEO of Safe Banking Systems, which was sold to Accuity / RELX after almost twenty years in business.

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