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Dear Reader,
We normally give you a snapshot of what we will be working on during the next few weeks, but this newsletter has a longer view. We’re going to tell you our year-long plans.
There are a lot of changes coming for Cyber Protection Magazine this coming year. The first is we have our first major sponsor in Security National Insurance. This sponsorship will be evident in all our channels, including the online magazine, the Crucial Tech podcast and our special issues.
Second will be a paid-subscription model for long-form articles (longer than 700 words) to give us some freedom in digging deeper into the issues. Many of those articles will be included in special issues that will be available in PDF form to all subscribers and can be picked up in print form at selected industry events.
Special Issues Program
Third (possibly best) we will be expanding our special issues program to at least 6 issues in the coming year. That’s the subject of this newsletter.
We have settled on eight possible focus subjects and when they come out depends on when we have a critical mass of content, but the very first issue, coming out in January, will be our predictions issue.
Predictions 2024 - We have assembled a slate of industry experts and academics to look at what will happen in:
- Artificial Intelligence
- Cyber Insurance
- Counteroffensive technology
- Security intelligence
- Quantum encryption
- Election security
- Zero Trust methodology
- Honest marketing
We will drill own into each of those subjects in subsequent special issues looking at technology advances, legislative and regulatory progress, standards, market developments, international cooperation and conflict, authentication, training, technology adoption trends, and more.
Subscription prices will be less than $25 a year and gives access to all our content. Vouchers for free subscriptions will be available from select sponsors and make unique leave-behinds for sales calls.
It’s been a big year
The magazine continued to grow in double digits and through all channels we are approaching 50,000 people in our audience ranging from CISOs and CEOs to school teachers and small business owners in 31 countries. We’ve had industry leaders call us the “most honest voice in cybersecurity,” and “The only publication I trust to tell me what is really happening.” We know that there are others who deserve the same accolades but we will take them.
A note on the opportunities for interviews. We did more than 500 in the past year between our two editors, Patrick Boch and Lou Covey. The latter interviewed 100 people for the Crucial Tech podcast alone. Not all interviews make it to publication. Because we don’t focus on product announcements, promotions, awards, or M&A activity we can afford to be selective. If your subject matter is flawed in some way, we probably won’t publish what we talked about. We aren’t in the business of embarrassing people. We want to find what actually works.
We also published hundreds of contributed articles, but the same rules apply. Which is why we rejected hundreds of other articles. So check your statements of absolutes (first, best, only, etc.) because we will. Just fair warning.
Of course, this newsletter does not only provide you with a glimpse of the future. As mentioned, it was a big year for us, so we decided to fill this newsletter with something special: the 10 most read articles on Cyberprotection Magazine in 2023.
Enjoy Reading and Happy Holidays.
Lou Covey, Joe Basques and Patrick Boch |