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Media training offered for cyber industry

“Over the years, the content of news releases, websites and other marketing materials has become formulaic. We know what that formula is and it hurts company credibility,” said Covey.” The repetition in that content obscures the real story of these companies and the sheer volume of it overwhelms the few qualified journalists still working. The use of generative AI makes the problem worse. Generative AI uses the same, repetitive marketing language because that’s how it’s trained on. That results in homogenized messaging, destroying differentiation. This program will restore differentiation and, in the process, make it easier for us to accept and report on industry news. It’s a win-win.”

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Do corporations really care about your security?

“Your security is important to us,” is a common phrase on corporate websites and emails, usually after some data breach that affects customers. To prove that statement, corporations invest billions of dollars in the cybersecurity industry. Most market projections say the industry is worth about $180 billion. About 15 percent of that market goes to data security. But all the indications are that we are losing the war in personal identity security That leaves is with the question: Do corporations really care about customer security?

Probably not

US Department of Health and Human Services reported recently that. in the US, there have been 2,213 breaches since 2020, with 152.1M affected individuals. That is almost half of the American population. But that is just breaches involving medical data.

The FBI reports, in the same period, more than 350 million stolen personal information records, exceeding the known population of the country. Worldwide, the number of personal identity information (PII) records exceeds one billion people.

So how bad is it? “I always tell people assume your social security number has been breached. Just assume that,” said John Meyer, senior director for Cornerstone Advisors, an organization providing security consultation to financial organizations.

So we are spending tens of billions of dollars to protect data from exfiltratation on almost a weekly basis from attacks bypassing current defenses. Is it worth the investment? Does protecting that data even matter?

Well, yes… sort of

Data security professionals say it is and it does. Communications, industry intellectual property, state secrets, and control of crucial systems must still be protected. Most professionals we talked to cite ransomware attacks as the primary reason for investing in security precuts and services.

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Elder fraud festers out of control

As legislatures around the world try to get a handle on the growth of ransomware, another category of cybercrime is festering out of control: Elder fraud.
The FBI’s Internet Crime Complaint Center (IC3) reported more than 100,000 people in the US, 60 years and older, lost $3.4 billion total to digital scams. The IC3 pointed out that the elderly are half as likely to report a loss. So the actual crimes and losses are probably much higher.

In contrast, the total ransomware payouts last year from reporting companies was $1.1 billion according to Chainanalysis. While the total number of fraud reports to the IC3 appears to have leveled off after years of growth, elder fraud increased by 14 percent year on year.

“Combatting the financial exploitation of those over 60 years of age continues to be a priority of the FBI,” wrote FBI Assistant Director Michael D. Nordwall, who leads the Bureau’s Criminal Investigative Division, in the report. “Along with our partners, we continually work to aid victims and to identify and investigate the individuals and criminal organizations that perpetrate these schemes and target the elderly.” 

Who is vulnerable?

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RSAC Reporter’s Notebook: Change is coming

The cybersecurity industry is just absolute chaos, and rightly so.  This is the industry charged with plugging dikes during the Class-5 hurricane that the internet seems to be today.  Nowhere is that chaos more evident than at RSAC just from a marketing perspective. Everyone has “ground-breaking”, “industry-leading”, and “first ever” product offerings and this year was no different.  But if you can look past the Macho-man impersonations, Formula One cars, and the mesmerizing miasma of the website and show floor, you can see an order forming in the chaos. Change is coming.

Back to step one

RSA CEO Rohit Ghai, said we have missed a step in AI development.  “We’ve seen it first as a co-pilot alongside of a human pilot and then see it taking over flying the plane.”  He said the first step is making it an advanced cockpit making it easier for less trained and experienced people to do the work.  He pointed out that cybersecurity is an industry with negative employment making it difficult to find experienced technicians to do the work.

Last year, any discussion of ethical development was met with confused stares. This year, the need for ethical AI development is taken seriously but few can see a profit in it. Cybersecurity VC Rob Ackerman (DataTribe) and Carmen Marsh, CEO of the United Cybersecurity Alliance, were open to suggestions,

“From the perspective of (companies like OpenAI), I understand the reasons to go as fast as they can to develop a true artificial intelligence, the question is, who are the people in the room guiding the process?” said Ackerman. “Once you get a diverse set of advisors working on the problem, then you do the best you can to create something ethical.  But right now, we aren’t even doing the best we can.”

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Why your data isn’t as safe as you think and what it could cost you

We’ve all been guilty of not backing up important files, only learning our lesson after losing family photos, documents or homework. But for businesses, not backing up data can be a costly mistake.

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